A real life Don Draper, Alexander Peitersen is Regional CEO for Publicis Groupe’s 12 agencies in the Nordic countries, which include Reputation, Saatchi & Saatchi and Kitchen. Not only a brilliant ad man but also a passionate art collector - Alexander acquired his first artwork as a teenager and hasn’t stopped since. We caught up with him for not only an art history lesson but to hear all about his favourite Christmas memories.
What was your favourite Christmas present as a child?
I’m a LEGO-boy, so any new box would make be happy
Which gift did you want but never get?
A trip to the moon
What would be your ideal Christmas party (venue, house band etc)?
Having celebrated Xmas around the world, nothing beats the feeling of being home with your loved ones.
Do you have any post Christmas hangover / detox tips?
Excess food is the main challenge; I skip the minor meals to allow full hardcore indulgence when it really matters
Where are you spending Christmas this year?
With my parents. And a stuffed duck. Very happy